The MaxSil® by McAllister Mills logo is represented by a hard, angular typeface off-set by the curved motion of the spark. Symbolic colors, deliver the visual impact that sets fire to this thermal protective product's identity.
The ClipEZ logo is characterized with a curved typeface and utilizes the unique shape of the product to represent the name. This charming style, complimented by cheerful colors is effective in securing viewer curiosity into this brand new product.
at Verdict Ridge
Word play off the parenting country club, the Guilties at Verdict Ridge logo effectively portrays an upscale gathering place for club patrons. The simple lines and single-color design promotes a feeling of power and impunity.